Fashion Nova

What is Fashion Nova?

Fashion Nova is a United States fashion brand and retailer known for its trendy, affordable clothing that caters mainly to young women. The brand has gained significant popularity through social media, leveraging Instagram influencers and celebrities to market its products. Fashion Nova offers a wide range of styles that often mimic high-end fashion trends at a lower cost, making trendy clothing accessible to a broader audience.

Fashion Nova Categories

Fashion Nova offers a variety of categories to cater different fashion needs and preferences, making it a versatile brand for a wide audience. Wordle Magazine has breakdown some of their main categories:

Women’s Clothing

Fashion Nova Women’s Clothing

Fashion Nova’s primary market is women’s fashion, featuring a range of styles from casual wear to glamorous evening attire. Subcategories include:

  • Dresses: Offering everything from everyday casual dresses to formal gowns.
  • Tops: A selection of blouses, crop tops, bodysuits and more that cater to both casual and dressy occasions.
  • Bottoms: Includes jeans, skirts, shorts and leggings, well-known for their flattering fits.
  • Outerwear: Jackets, coats and blazers suited for different seasons and occasions.

Men’s Clothing

Fashion Nova Men’s Clothing

Fashion Nova Men offers stylish and trendy apparel for men, with products similar to the women’s line but tailored to male fashion trends. Subcategories include:

  • Tops: Includes t-shirts, hoodies and button-up shirts.
  • Bottoms: Features jeans, shorts and joggers.
  • Outerwear: A selection of men’s jackets and coats for various weather conditions.

Plus Size

Fashion Nova Curve is dedicated to plus-size apparel, ensuring fashionable options are available in larger sizes. The Nova mirrors the general women’s categories but is specifically designed to flatter fuller figures.


Fashion Nova Accessories

Fashion Nova also offers a range of accessories, which include:

  • Jewelry: Necklaces, earrings, bracelets and rings.
  • Bags and Wallets: Clutches, crossbody bags and chic wallets.
  • Shoes: From high heels to sneakers, a variety of footwear to complement any outfit.

Swimwear and Lingerie

Fashion Nova Swimwear and Lingerie

Fashion Nova’s swimwear and lingerie lines focus on sexy and bold designs, offering:

  • Swimwear: Bikinis, one-pieces and cover-ups.
  • Lingerie: Includes bras, panties and lingerie sets, often featuring daring and alluring styles.


Fashion Nova Activewear

This category includes clothing designed for workouts and active lifestyles, such as leggings, sports bras and athletic tops.

Fashion Nova updates its categories frequently, keeping in line with current trends and seasons, ensuring there is always something new and fashionable to discover.

History of Fashion Nova

Here’s a look at the history of Fashion Nova, highlighting key milestones and developments.


Fashion Nova was founded in 2006 by Richard Saghian in Los Angeles, California. It began as a small boutique in the Panorama Mall in Panorama City, selling inexpensive “club-wear” attire. The store quickly became popular among local shoppers for its trendy offerings at pocket friendly prices.

Retail Expansion

In 2013, Fashion Nova made a significant shift from a traditional brick-and-mortar store to an online retail platform. This move was fueled by the burgeoning power of social media marketing. The brand leveraged Instagram, where it promoted its products through influencers and celebrities, rapidly gaining a massive following and dramatically boosting sales.

Fashion Nova Instagram
Instagram: Fashion Nova

Rise of Social Media Influence

Fashion Nova’s strategic use of Instagram played a crucial role in its rapid growth. By collaborating with influencers and celebrities like Cardi B, who became a formal partner with her own Fashion Nova line in 2018, the brand was able to reach millions of potential customers. These partnerships helped Fashion Nova become one of the most searched fashion brands on Google in 2018.

Product Expansion

Over the years, Fashion Nova expanded its product line beyond women’s clothing to include men’s wear, plus-size clothing and children’s apparel. Each new product line adhered to the same principles of affordability and trend-awareness, appealing to a broad customer base.

Controversies and Criticisms

Despite its success, Fashion Nova has faced controversies, particularly regarding its labor practices. Reports surfaced claiming that some of Fashion Nova’s subcontractors paid workers unlawfully low wages under poor working conditions. The company has also been criticized for its environmental impact, contributing to the issues associated with fast fashion such as waste and pollution.

Ongoing Growth

Fashion Nova continues to grow, adapting to changes in consumer behavior and fashion trends. Its ability to quickly bring new designs to market remains core strength, securing its place as a key figure in the fast fashion industry. Despite facing challenges and criticisms, Fashion Nova strives to maintain its reputation as a brand that offers trendy, affordable fashion to a wide and inclusive audience.

Frequently Asked Questions

Who Owns Fashion Nova?

Fashion Nova is owned by its founder, Richard Saghian. He started the company in 2006 and continues to serve as its CEO.

How long does Fashion Nova take to Ship?

Fashion Nova typically ships orders within 2 to 3 business days for standard shipping in the United States. Delivery times may vary depending on your location and the shipping method chosen. International shipping can take longer, usually around 5 to 10 business days.

You can check the following page for further details:

Is Fashion Nova Legit?

Yes, Fashion Nova is a legitimate company. It is a well-known fast fashion retailer that offers trendy clothing at affordable prices and has a large customer base. However, like many fast fashion brands, it has faced criticism regarding its labor practices and environmental impact.

How can I contact Fashion Nova Customer Service?

You can contact Fashion Nova customer service through several methods:

  • Live Chat: Available on their website. (
  • Email: You can send an email to their support address, which is typically found on their contact page. (
  • Social Media: They are active on platforms like Instagram and Twitter, where you can also try reaching out for assistance.

Fashion Nova doesn’t publicly list a customer service phone number.

How to Cancel Fashion Nova Order?

Fashion Nova Return Policy Details

To cancel a Fashion Nova order, you should act quickly because once the order begins processing, it cannot be canceled. Here’s how you can attempt to cancel:

  1. Immediately Contact Customer Support: Use the live chat feature on the Fashion Nova website or send an email to their customer service team right after placing your order.
  2. Request Cancellation: Clearly state that you wish to cancel your order. Provide any relevant order details to expedite the process.

If you cannot cancel in time, you may consider returning the items after you receive them, according to Fashion Nova’s return policy.

How to Become a Fashion Nova Model?

To become a Fashion Nova model, follow these steps:

  1. Build an Engaging Social Media Presence: Fashion Nova frequently scouts models through social media platforms like Instagram. Post high-quality photos and use relevant hashtags to increase visibility.
  2. Follow and Engage with Fashion Nova: Follow Fashion Nova on their social media accounts, engage with their posts and tag them in your fashion-related content to draw attention.
  3. Look for Open Casting Calls: Fashion Nova occasionally holds casting calls for new models. Keep an eye on their social media and website for announcements about these opportunities.
  4. Submit Your Portfolio: You can try reaching out directly through their contact information on the website or social media to inquire about modeling opportunities and submit your portfolio.

Being proactive and maintaining a professional online profile can increase your chances of being noticed by Fashion Nova or similar brands.

What is Fashion Nova Customer Service Number?

Fashion Nova does not publicly list a customer service phone number. For assistance, you are encouraged to use their live chat feature on their website or contact them via email through their contact page. (

Does Fashion Nova have Afterpay?

Yes, Fashion Nova offers Afterpay as a payment option. This service allows you to purchase items immediately and pay for them in four interest-free installments, due every two weeks.

When does Fashion Nova Restock?

Fashion Nova does not have a set schedule for restocking items. They frequently update their inventory with new items and restocks. To get updates on specific products, you can sign up for restock notifications on the product’s page on the Fashion Nova website. This way, you’ll be alerted via email when the item is available again.

How much do Fashion Nova Models make?

The earnings of Fashion Nova models can vary widely based on factors like experience, popularity and the specifics of each modeling job. While exact figures are not publicly disclosed, it is common for models in the fast fashion industry to be paid per project. Rates can range from a few hundred to several thousand dollars per project, depending on the model’s influence and the nature of the campaign.

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